I was approached by the owner of Knockout Fitness in Cleveland to create a new logo in order to rebrand them and make them more marketable in the Cleveland area in print and on social media. They wanted a logo that represented them in a clean, modern way, while not being overly masculine or feminine. After working with them and minimal revisions, the final result is a badass contemporary look. Check out a couple of mock-ups below.
This photo displays a secondary brand asset that I created for them to utilize in non-primary locations, such as the front shirt pocket location on a shirt.
